Kona Farmers Markets: 6 Markets With Hours and Maps

Six farmers markets and farm stands stretch along the Kona Coast from Kailua-Kona to Captain Cook, 19 miles south. At least one is open every day of the week.

For fresh produce, the Keauhou Farmers Market on Saturdays is the best option: 100% Big Island grown, with local fruit, vegetables, fish, eggs, and macadamia nuts. Arrive before 10 AM. The Pure Kona Green Market in Captain Cook applies the same all-local rule on Sundays, with around 80 vendors at Amy Greenwell Botanical Gardens.

The Kona Village Farmers Market on Aliʻi Drive is the largest and most convenient but leans heavily toward crafts and souvenirs. Good for browsing; less useful if you’re stocking a kitchen. Most vendors at all six markets prefer cash, so bring small bills.

See our list of all farmers markets on the Big Island for an overview of all local farmers markets.

Kona Farmers Markets: Schedule + Map

The Kona area has six farmers markets and two farm stands spread between downtown Kailua-Kona and Captain Cook. The map below shows their locations, and the table lists opening days and hours. At least one market is open every day of the week.

Kona Village Farmers Market

The Kona Farmers Market runs under white pop-up tents in the lot at Ali’i Drive and Hualālai Road.

The largest market in the Kona area, set up on Aliʻi Drive a one-minute walk from the ocean. Heavy on arts, crafts, and souvenirs with some fresh produce, flowers, and Kona coffee mixed in. This is more of a shopping market than a produce market. If you’re looking to stock up on fruit or vegetables, the Keauhou market or Pure Kona Green Market will serve you better.

• Location: 75-5767 Aliʻi Drive, Kailua-Kona (at the intersection of Hualālai Rd. and Aliʻi Dr.)
• Market days: Wednesday through Sunday, 7:00 AM to 4:00 PM
• Parking: Paid Street parking at nearby lots. Can fill up on busy days.
• Website: Kona Farmers Market

Kona mango, rainbow papaya, apple bananas, and 100% Kona coffee, priced per pound and per bunch.

Sun hats, woven beach bags, and aloha wear fill the craft side of the market.

Keauhou Farmers Market

The best Kona-side market for actual produce. The Kona County Farm Bureau runs it, and every vendor grows or makes what they sell on the Big Island, so there is no resold mainland fruit here. Expect produce, Kona coffee, sourdough, honey, eggs, and Friday-caught fish, plus live music most Saturdays. It runs Saturday 8 a.m. to noon at the Keauhou Shopping Center, about 6 miles south of downtown Kona.

The Keauhou Farmers Market fills the parking lot in front of Ace Hardware every Saturday morning.

• Location: Keauhou Shopping Center (in front of Ace Hardware), 78-6831 Aliʻi Drive, Kailua-Kona
• Market day: Saturday, 8:00 AM to noon
• Parking: Free parking at the shopping center. Ample on most days.
• Website: Keauhou Farmers Market

Locally grown apple bananas, sold by the bunch. Smaller and tangier than the supermarket kind.

Hoʻoulu Community Farmers Market

Hoʻoulu (Hawaiian for “to grow”) has been running for over a decade on the front lawn of the Outrigger Kona resort at Keauhou Bay and is a 100% Big Island market with 20 to 40 vendors. Expect more locally made arts, crafts, and prepared food than raw produce. The market opens and closes with the blowing of a conch shell.

Good free parking at the resort. The oceanfront setting is a plus.

• Location: Outrigger Kona Resort & Spa, 78-128 Ehukai Street, Kailua-Kona (Keauhou Bay)
• Market days: Wednesday and Friday, 9:00 AM to 2:00 PM
• Parking: Free parking at the resort
• Website: Hoʻoulu Community Farmers Market

Pure Kona Green Market

An all-local market at the Amy Greenwell Botanical Gardens in Captain Cook, across the highway from the historic Manago Hotel. The market’s rule is simple: every vendor grows or makes what they sell. No resellers. About 80 vendors on a good Sunday, making this one of the larger markets on the island despite its South Kona location.

The botanical garden path winds between vendor stalls, which separates it from every other market on the island. You can browse the market in under an hour, then walk the botanical gardens if you have time.

The Pure Kona Green Market at Amy Greenwell Botanical Gardens. Image: Pure Kona Green Market.

• Location: Amy Greenwell Botanical Gardens, 82-6188 Māmalahoa Hwy (mile marker 110), Captain Cook
• Market day: Sunday, 9:00 AM to 2:00 PM
• Distance from Kona: About 13 miles south on Hwy. 11
• Website: Pure Kona Green Market

Aliʻi Garden Market Place

More of an open-air marketplace than a farmers market. Mostly locally made and mass-produced arts, crafts, and souvenirs, with a few food vendors for a quick bite. It sits on Aliʻi Drive about 3 miles south of downtown Kona. Worth a stop if you’re walking the strip, but don’t go out of your way for produce.

The Ali’i Gardens Market place is a good place to grab a bite to eat and pick up souvenirs for home

• Location: 75-6129 Aliʻi Drive, Kailua-Kona
• Market days: Tuesday through Sunday, 10:00 AM to 5:00 PM
• More information: Aliʻi Garden Market Place

South Kona Fruit Stand

Not a farmers market but a single roadside fruit stand on Hwy. 11 near Captain Cook. The selection of exotic tropical fruit is excellent: rambutan, starfruit, apple bananas, lilikoi, and whatever else is in season. They also make smoothies, paninis, and baked goods. There’s a small seating area with a partial ocean view out back. Parking in the rear.

Prices run a bit higher than at the farmers markets, but the quality and variety are hard to match. A natural stop if you’re driving south toward Puʻuhonua o Hōnaunau or the Kona coffee farms.

The South Kona Fruit Stand from the highway. Image: Google Maps.

• Location: 84-4770 Māmalahoa Hwy, Captain Cook (between mile markers 103 and 104)
• Hours: Monday and Wednesday through Friday from 10:00 AM to 5:00 PM, Saturday and Sunday from 10:00 AM to 4:00 PM. Closed Tuesday.
• Website: South Kona Fruit Stand

Other Big Island Farmers Markets

There are farmers markets all over the island. Most run one or two days a week, so visiting one takes a little planning. Here are our guides to the other regions:

• Hilo farmers markets
• Waimea farmers markets
• Volcano Village farmers market
• All Big Island farmers markets (overview + map)